Friday, 30 January 2015

Getting Our Mojo Back

It seems like we took our eye off the ball but we're starting to get our mojo back.
Pamela's finding some great new products, we're up to the Spring Fair next week and we're really working on the social media and PR fronts.
The latest new product we have introduced are the Darwin hammered copper bathroom accessories by Spirella of Switzerland.
Made from stoneware but with a metallic copper finish, they are the ideal match for either ultra modern bathrooms or (if you've won the lottery) one that features a copper bath

Thursday, 2 October 2014

Back on the coffee cup path

If we're honest with ourselves, we've let a number of categories run without any input and they've been floundering a bit.
One of these has been our coffee cup category. This week has seen it change with the introduction of loads of new coffee and cappuccino cups by PPD designs that come in brilliant gift packaging that's almost as nice as the product itself.
To help restart the coffee cup category, we've made it a main home page category instead of being hidden in kitchen accessories.

Thursday, 28 August 2014

A Couple Of New Novelty Toilet Seats

We've added a couple of fun toilet seats from Wenko to add even more colour to our Novelty Toilet Seat range (as if it wasn't colourful enough already!)
The latest seats feature a multi coloured Lips design and a pink furry Monster design. Both seats are fitted with stainless steel (rust free) hinges.
We reckon they'll be especially popular in kids bathrooms although we hope they'll appeal to anyone young at heart.

Monday, 11 August 2014

Narrow Towel Racks

It's been mentioned that our towel racks have been too wide for some customers.
This has been proven when some have been returned with the customer stating they're too wide, didn't fit etc.
Well hopefully the introduction of Narrow towel racks by Bathroom Origins that are approx. 45cm wide will not only fill a gap (a small gap that is) but also add good sterling value as they are at a  premium price level .
These racks are 45cm wide - that's about 15cm narrower than most so will cut the space required by up to 25%.

Sunday, 27 July 2014

Hotellerie Division

We're planning to expand the multi pack options aimed at the hotel industry.
The latest offering is a pack of 3 extra wide shower curtains.
The pack price equates to a cost of under £8 per curtain (including VAT) and in addition to being an extra wide 240cm curtain, these are made from pvc so are totally waterproof and easy to keep clean.
Typical customers will be small hotels, guest houses and some bed & breakfast hotels.

Monday, 30 June 2014

Trade Packs

I guess that many customers who buy single items are individual consumers but the great majority of customers who buy more than one are trade users of some sort - anything from a hotel cum B&B through to developers or property managers.
To appeal to these customers, we are going to be introducing trade packs giving big discounts on additional products.
Our first offer is a trade pack of extra long shower curtains. It contains 2 curtains where the second costs only £6 which is less than half the singles cost.
The problem that I have to deal with is how to sell it as it is bland and doesn't stand out from regular products.
Something for Martin tomorrow!

Sunday, 29 June 2014

2014 Plans For Ziggiziggi

Our plans for ziggiziggi during 2014 are evolving...we will be cutting  back on peripheral product areas such as kids & home products to concentrate on bathrooms and kitchens (although not exclusively).
Part of this concentration will see much more expensive, aspirational products such as the Swarovski crystal range mentioned a few weeks ago.
The thought process behind this is to create a brand which customers want to be part of - Even if they can't afford the most expensive offerings, they'll want to buy into the style &  design that Ziggiziggi offers.